Independent fashion retail, like many industries, has been hit hard by the pandemic, with many businesses like Sies Marjan, Need Supply, Totokaelo, Cushnie, and Bird in Brooklyn forced to close doors in the last year. That’s why supporting small businesses is essential right now. This is especially true for shops that cater toward plus-size shoppers, a major segment of the U.S. population — 67% of women in the U.S. wear a size 14 or up — that is rarely the fashion industry’s focus of attention. That said, finding small, plus-size clothing retailers to shop from can be a daunting task, leading many to default to fast fashion instead.
By: Eliza Huber